Eton based print publisher Spineless Classics has transformed the original book concept into quite a bestseller.
Spineless Classics looks at the traditional book in a different way, printing a whole classic onto a single poster in art form. The concept first popped up in our design conscious during the London Design Festival in September 2011, where we interviewed Carl Pappenheim, the originator, last autumn.
As we approach spring and we all begin to think about our interiors and sprucing up our spaces, these prints are worth considering as a radical way to express your personality via your chosen text. As we now live in age of the Kindle, iPad and iBooks, we may be buying less paper novels, but that does not disconnect our empathy and indentity to literature. Our bookshelves and recorded collections used to be our tribal signs in the living room to let our guests have an insight into our personal identity. A beaten up copy of Steinbeck or the bent album sleeve of The Smiths would immediately acculturate the space and our guests.
This cultural and social trend is now replaced by the “like” and “share” of social media. As Pinterest and Tumblr become the new metaphor for personal identity, the 100,000 words of a novel can be a new paradigm in print for your self expression. Whether it be, “A Picture of Dorian Grey” in your loft or “Alice in Wonderland” in your bedroom, literature via the medium of an art print can pervade your living spaces again. In 2012 you can consume your favorite novel both through your iPhone 5 and on your wall. Which will say more about you? Ask your acculturated friends.